Sales/Marketing Idea - Engraving Etc. Forum

<body> <h1>Full Version: <a href="https://www.engravingetc.org:443/archive/index.php?webtag=EE&msg=489.9">Sales/Marketing Idea</a></h1><a name="a489_9"></a><p><b>From: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.9">#9</a>]<br /> 17 Nov 2004<br /><b>To: Engravin' Dave (DATAKES)</b> [<a href="lmessages.php?webtag=EE&msg=489.8">#8</a>] 17 Nov 2004</p> <p>I agree that a hard, working sample is a great sales tool, but, PENS? I gotta tell ya...over the years I have recieved 100's of unsolicitated pens...to the point that I would feel the envelope of an obvious "junk mail" and if I felt a pen in there, I would grasp the pen, tear it out, write a line with it and if I liked the way it wrote, I kept it...if not...in the trash with the rest of the material! Hurts less to lose the pen to a customer when you have nothing invested.</p> <p>It is important, in my opinion, to come up with something new and creative. I don't know what that is but it has to be out there. I just don't think pens at any price are an attractive foot in the door item anymore. I do believe that quality pens are great awards, gifts, or items to hand a prospective client in person. They have to be a quality writing instument though...if I don't like the way it glides on the paper...out it goes.</p> <p>I'm working on a new item that may be a perfect item to get ones attention...just not sure I can bring it to market at a low enough price.</p> <p>Doug</p> <hr /><a name="a489_10"></a><p><b>From: Engravin' Dave (DATAKES)</b> [<a href="lmessages.php?webtag=EE&msg=489.10">#10</a>]<br /> 17 Nov 2004<br /><b>To: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.9">#9</a>] 17 Nov 2004</p> <p>Doug,</p> <p>You misinterpreted my post. I in no way would waste my time with a promotional pen. I was using the example of the high-volume pen distributors who market their product through the mailing of personalized samples. Many companies have been quite successful with this marketing tactic.</p> <p>I was recommending that she produce some good samples on substrates that will display her photo engraving capabilities. Mailing these out to prospects will open the door to further, more comfortable conversations with them.</p> <hr /><a name="a489_11"></a><p><b>From: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.11">#11</a>]<br /> 17 Nov 2004<br /><b>To: Engravin' Dave (DATAKES)</b> [<a href="lmessages.php?webtag=EE&msg=489.10">#10</a>] 17 Nov 2004</p> <p>Glad to hear that I misunderstood what I thought I had read! </p> <p>Now back to work on that perfect giveaway product! :-)</p> <p>Doug</p> <hr /><a name="a489_12"></a><p><b>From: UncleSteve</b> [<a href="lmessages.php?webtag=EE&msg=489.12">#12</a>]<br /> 17 Nov 2004<br /><b>To: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.11">#11</a>] 17 Nov 2004</p> <p>Perfect self-promo?</p> <p>An engraved, round disk! On one side it says "TUIT" and on the other side it says "You said you would try our service when you got one so......"</p> <p>About the size and weight of a silver dollar so it can be used as a small paper weight on the prospects desk.</p><hr /><a name="a489_13"></a><p><b>From: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.13">#13</a>]<br /> 17 Nov 2004<br /><b>To: UncleSteve</b> [<a href="lmessages.php?webtag=EE&msg=489.12">#12</a>] 18 Nov 2004</p> <p>Interesting Unc...I was given one at a show in California that I attended this summer by a customer/friend....still in my pocket. Not heavy enuf to be a paperweight, but I pull it out and look at it frequently.</p> <p>Doug</p> <hr /><a name="a489_14"></a><p><b>From: Dee (DEENA-ONLY)</b> [<a href="lmessages.php?webtag=EE&msg=489.14">#14</a>]<br /> 17 Nov 2004<br /><b>To: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.9">#9</a>] 18 Nov 2004</p> <p>Doug,<br /> There was a discussion on the board awhile back about letting the customer decide if the price is too high. If you have the time and don't have to invest a great deal of money work on that product. You may be surprised.</p> <p>Dee</p><hr /><a name="a489_15"></a><p><b>From: Doug (JDOUG5170)</b> [<a href="lmessages.php?webtag=EE&msg=489.15">#15</a>]<br /> 18 Nov 2004<br /><b>To: Dee (DEENA-ONLY)</b> [<a href="lmessages.php?webtag=EE&msg=489.14">#14</a>] 23 Nov 2004</p> <p>Dee, I hear you.</p> <p>The sad thing is, I've had 100 sitting, waiting to get into the finish room!</p> <p><br /> Doug</p> <hr /><p align="center">Show messages: <a href="lmessages.php?webtag=EE&msg=489.1">All</a>  <a href="lmessages.php?webtag=EE&msg=489.1">1-8</a>  9-15</p> <h4><a href="lthread_list.php?webtag=EE">Back to thread list</a> | <a href="llogout.php?webtag=EE">Login</a></h4> <h6>© 2026 <a href="http://www.beehiveforum.net/" target="_blank">Project Beehive Forum</a></h6> </body>