Colin
First things first...Liberty gave you just about the best and most complete answer you could receive. I'll just add a couple of points.
Go to the trade shows and see the various brands first hand. Don't belive everything you hear a salesman say.
Machines - Tajima is a workhorse...I wish we had gone with Tajima out of the chute. We are running the older Melco (pre-Amaya) and Brother equipment. My sister-in-law has SWF. I would have no problem buying Tajima, Brother or SWF. Your first machine should be new, only after you are comfortable with the machinery should you consider used equipment.
Dealer - Just as important as the brand. Sometimes the sales rep will have to do battle with the manufacturer on your behalf regarding things that should be warranty items. My wife actually called tech support for each brand we were considering after our original purchase to see how long it took for a response.
Software - I totally agree with Liberty. Most industry experts agree that you should run designs for a year before you think about digitizing. It truly is an art and there is a lot to learn about push, pull, and density. You need at least an editing level -- you would not believe how many bad stock designs are out there. We are partial to Wilcom and use their ES-65 top of the line. Hey, it was either that or a new car so we got the software. At the trade shows you will hear salesmen say that their software is as good as Wilcom...hmmmmm
Hoops - Almost all cap frames from the mfrs are poor -- go with Hoop Tech and get either their hooping stand or something from P&F. Look into hooping systems -- a board (stand) and hoops that are made for each other. Hooping is just about the most important part of the process for turning out good embroidery. Check out the weird looking hoops, too. We do custom work and would be lost without our collection of special purpose hoops.
No matter which way you go, hands-on training is critical -- forget lectures for your initial training. You'll need training on the machine, the software, and how to hoop. Get different types of fabric and practice with it. Allow 2 or 3 months to come up to speed.
Good Luck Chuck Peterson
St. Clair Stitchery
Fairview Heights, IL |