In this day and age why are we still trying to "Print Brochures" when the Web is so versitile. A customer calls and asks if you have X and what it looks like. "Bam" it's on the web. I'm not talking generic.. I'm talking custom.
Do you need to be ready to support this manner of customer service....Yes. that means catalogs, scanner, digital camera. I have customers across the USA for this reason.
A sports mom e-mails from Flordia looking for a specific trophy. Within the hour a catalog picture... or even better, a photo of a mock up trophy. "Bam" Order made/paid and in the mail.....
Puck you have a website Use it to the max.
....
...
..
.
Mark
In the Great Northwest! |