David,
I'm kind of torn on this one. There is one side of me that thinks the annual charge collected should be equal to the projected hard costs of the forum itself. The other side wants the website to develop into something greater, and that takes resources. It won't happen without some additional revenues generated from the forum subscription.
I personally think the proposal you are putting out there is good for many reasons.
1). It will cover the hard costs of the forum, as well as your past out-of-pocket expenses.
2). It will provide some, but likely not all resources needed to advance the website further. The balance can be garnered from the Level 2 subscribers.
3). It allows the forum to become more private, which in return will open up the discussions on some subjects. (This continues to be my favorite immediate benefit.)
4). It will make the Level 2 subscription and its features optional for those who see the value.
5). It allows the members of this forum to remain as one, rather than being split into two Engraving Etc. venues.
6). It provides a more affordable option to those who would have been more challenged with the $99 subscription. It is a newbie-friendly subscription rate. |