Promotional prods. can be easy money or orders from hell.

Your customers need to be educated as to the lead time required to process custom orders.

It is better to be upfront with your customers and let them know that there will probably rush charges due to the time frame the customer has imposed.

What you have going for you is the fact that they probably will be unable to go elsewhere and get delivery in the same time frame without rush charges.

If they are comming to you for the first time trying to get whatever it is they want on short notice, chances are they have tried other places and have already been told that there will be rush charges.

Sometimes the effort is not worth the money you make, but if you can come through for them it may pay dividends in the future. You never know.

Greg